DigIn! Blog

CES 2009: IPv6 Mentioned in Keynote

by Limor Schafman, President of KeystoneTech Group and the IPv6 Forum Israel

I was delighted to hear Gary Shapiro, CEO and President of CEA mention IPv6 duirng his keynote as one of the new technologies that will be making a statement in 2009.  CEA has already shown its commitment to spreading the word and, we hope, usage of the protocol, in the editorial and article featured in Visionmagazine's September issue.

Now, those of us in the IPv6 world have known about IPv6 for over a decade, but the need for that protocol has not been articulated into an immediate need business case and so adoption has been at a snail's pace here in the United States.  Still, it is happening with infrastructure and operating systems in place.  Now we just need some creative applications to make it come alive. 

I was invited to bring IPv6 within the  CES fold last year for the first time after I spoke with Shapiro, explaining the direct impact IPv6 will have on CE.  This year we have a new session on Saturday, January 10th at 3:00pm in room LVCC, South Hall S104-105 focusing on actual existing applications taking advantage of IPv6 enablement features. 

Description:	In 2010, existing Internet space for IPv4 addresses will be tapped out. IPv6 will usher in a new level of always-on connectivity. This conference highlights how ubiquitous connectivity will be used, new applications, and what the next two years hold for device development and production.
Moderator:	Limor Schafman, President, IPv6 Forum-Israel and KeystoneTech Group, LLC
Panelist:	Cody Christman, Director of Product Engineering, NTT America
Panelist:	Junaid Islam, CTO, Piano Networks
Panelist:	Latif Ladid, President, IPv6 Forum
Panelist:	Sureswaran Ramadass, Director, Nav6 Center for Excellence, University Sains Malaysia

Also, I want to seed your mind:  CES and I have tried for the past two years to create an IPv6 Tech Zone.  But we need a larger group of companies using this protocol to come and showcase what they are doing.  If you are one of these, and you want to be part of an IPv6 Tech Zone next year, contact me at limor@keystonetechgroup.com and type IPv6 Tech Zone in the subject matter field.  I want to hear from you!

I look forward to seeing you all this Saturday at 3pm at our session!  And bring your questions.

Identity in 2009

from Limor Schafman, President of KeystoneTech Group

 

The New Year is a time of reflection and goal setting.  Now is the time that we set our personal and professional objectives for 2009.  As I remarked in our end of year December newsletter, we are in a time of change and challenge.  This brings opportunity.  As I determine what I want to accomplish in this coming year, I reflect on where I am now and what I have learned. I recognize  now one inevitable conclusion:  We must...Be Who We Are. Recognize it. Appreciate it. Be it. 

 

Now the question becomes, who are we - as individuals? As corporations? As executives living and defining the corporate body?  What is our Identity?  Does our internal identity match our external identity, and will it enable us to accomplish our bodacious goals of 2009? Or do we each need to step in to a bigger Identity? A more expansive and unhampered Me?
 
As individuals, we have lived long enough by now that we know, if we are honest with ourselves, what personally we love to do, and why we procrastinate.  Where our strengths lie, and our weaknesses.  What type of life we want to lead and what we want to make different.  
 
As corporate entities, we know what we can do as a team, what truly differentiates us and where we disappear in the market mix.  We know our values, and our value to our customers.  We know what is "true" about our marketing statements, and what is unimportant.  We know where our corporate mission hits the rubber on the performance road, and where it skids.
 
As executives in our businesses, we clearly see our individual roles in that team whole - what we do well and what we need to improve.  We know when our team works well together and when it does not.  If we allow ourselves, we will "see" if we have a unified corporate and team Identity, and how our personal identities play into that corporate unity.
 
For an of-the-moment example - imagine what it feels like for President Elect Obama to be kicking off his new life today in Washington DC.  How is he envisioning his presidency, and the goals he plans to achieve during the next four years (and perhaps eight)?  How is he picturing his role on the governmental, national and international stages?  What is his picture of Identity as a President of the United States?  What steps has he and is he taking to embody that new Identity fully and unassailably?  For he must do this to fulfill his persona l goals, and professional mission to the country.
 
I invite you to join me in starting the year with honest assessment and directed goal setting by answering some questions.  Reflect on each of these with regard to yourself, to your company and to the role you play within your company and community:
  1.  What Identity do I have now? 
  2.  What specific goals am I setting for 2009?
  3.  What Identity do I need to own in order to achieve those goals?
  4.  If that Identity is different, what do I need to let go of in order to attain it?
  5.  Am I ready to step into that new Identity?
  6.  When?
  7.  What is my first action as this new Identity?  What will I do now to establish and anchor it?
 
Since we at KeystoneTech Group work with companies to properly message and market their technologies and to make best use of interactive technologies to communicate their brand, I will add these questions:
  1.  Is your brand communications properly reflecting your corporate Identity?
  2.  What new media tools can you add to your marketing arsenal to define your Identity to your target customers?
  3.  Will you invite customers to interact with your brand?  What will maximize their experience of your corporate Identity?  What will lead them to answer your call to action?
 
Let us help you find the answers to these questions and step into those larger visions and objectives defined for this year.  We look forward to working with you in 2009.